Understanding The Process Of Doing Business Online - Overview

Understanding the process of doing business online can help you go along way to becoming a successful marketer.

When it comes to doing business online, a very key point is to keep it simple. Try not to overcomplicate the process by putting the cart before the horse.

The model is quite simple and here is a brief overview that can give you some direction.

1) Find a profitable market

2) Make an offer

3) Drive Traffic

4) Back end sales

It would be helpful to keep in mind that what takes place offline is very similar online.

Think about this. You are in the market for a new appliance. A profitable market.

Next you find an advertisement (offer) in the local paper that makes you an offer you can't refuse. As a result of that offer you and you're significant other are now sailing down the highway to the store to check it out (drive traffic).

You see that the deal on this new appliance is real and you're ready to make your purchase, but there are some accessories you'll probably need to get the most out of your new product and by the way there just might be some other things you can pick up while you're there. (back end)

We go through this process daily. At the supermarket, clothing store, electronics store, etc. Come to think of it even when you buy lunch, isn't there always something else you end up adding on to your order?

As you can see understanding the process of doing business online can provide the right direction to run in. For Review here it is again:

1) Find a profitable market

2) Make an offer

3) Drive Traffic

4) Back end sales

Stay tuned for the next part in this series entitled: "The Role Of Your Squeeze Page"